The answer is an absolute yes. Research shows that in today's current climate, not having a visual and responsive website, can hinder your small business. When consumers and businesses are reviewing options on where to take their future business, reviewing the company website is often the first step! Without a website, it offers the idea that your business is in the past, and that you are not responsive to change. As of January 2021, there are currently 4.66 Billion people who are using the World Wide Web on a regular basis.
With a website, you offer a large variety of ways for your customers to connect with your business, and your brand. Here are a few things that a website can do for your company today:
Create a visual online presence that is responsive to the demographic that you are trying to attract as customers.
It offers an additional point of contact, beyond a phone number or an email address. Having a website gives consumers the ability to communicate with you in a simplified manner.
Getting listed on search engines, assists with bringing customers to your front door.
There is a multitude of ways that a current and responsive website can assist with bringing customers to your business. Do you feel that Social Media is just as important as responsive website design in 2021? Let us know in the comments.